Authors: Assistant Professor Ms.V.Vineetha, Mr. Raja A
Abstract: This study examines the level of awareness of stock market investment among students. It focuses on their knowledge, risk perception, and factors influencing their investment deci-sions. Although students show interest in stock market activities, many lack sufficient knowledge and practical experience. The study uses primary data collected through ques-tionnaires and applies a descriptive research design. The findings reveal that limited finan-cial literacy and fear of risk act as major barriers. The study suggests that improving finan-cial education can help students make informed investment decisions.
